SøEdited Team: SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe Bellowing fabrics caught in the drama of an empowered poetic atmosphere. Hector Maclean SS25 collection draws on the narrative of poetry and storey telling with an added Grecian and New Romanticism. Drawing inspiration from Christina Rossetti’s enigmatic poem, Goblin Market, Maclean’s collection is a s5rring exploration of transformation, empowerment, and the hidden realms of femininity. In 'Into The Gloaming', Maclean weaves these elements into a drama5c fashion narrative, where the models, like the sisters in Rossetti’s poem, undergo a stunning transformation. The collection highlights Maclean’s commitment to inclusivity and sustainability. A maroon gown with gathered fabric and a dramatic silhouette leads the transition strength, while the electric blue mini dress features bold, architectural folds. A gold sculptural mini dress stand out as statements of empowerment, blending striking textures with fluid designs. Sustainability remains central to the Hector Maclean brand. This collec5on is craNed en5rely from byproducts, embracing zero-waste paRern cuGng techniques. Each garment is a testament to the brand’s dedica5on to minimizing its environmental footprint while pushing the boundaries of crea5vity. The ethereal prints featured in the collec5on have been specially designed by CharloRe Scoular, adding another layer of ar5stry and innova5on to the designs.
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Sø•FASHIONEditing a fashion style for a more positive self-assured individual. Archives
September 2024
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