SøEdited Team: SøEditor-in-Chief: Chris Saint Sims SøFashion Director: Savannah Barthorpe Ones to Watch alongside London Fashion Week AW2024 focused on 3 designers, each with individual ideas blending fabrics, styles and imagination, sparked ideas and adventure during London Fashion Week AW2024 Sergazi Firenze Tailored and simple lines, block colours and tones. Preserving modesty and elegance for the modern and woman. Alenki playful Knitwear and deconstructed looks, showing inspirations from youth cultures PUNk and Grunge movements. A strong idea of rebellion yet sophistication. Safarah Blending the Avant-Garde with a circus joy, yet serious undertone worked surprisingly well. Pop colours and muted tones added contrast to the collection.
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SøEdited Team: SøEditor-in-Chief: Chris Saint Sims SøFashion Director: Savannah Barthorpe A quirky yet menacing observation from JU-NNA, with this dystopian look at clerical workers, both sexy and aggressive translated on to the runway. Autumn Winter 2024 drawing inspiration from Japanese street photography documenting drunk and exhausted workers sprawled across Tokyo’s streets. This season’s collection delves into the dichotomy of exhaustion and professionalism, in what is a strong cultural observation by the brilliant JU-NNA. The colour palette, carefully curated from city landscapes representing the often dreary atmosphere of capitalism and its narrative, aims to blend individuals into the monotonous greys. From the twisted and folded tailoring to the playful yet undone aesthetic, each garment is embedded with the juxtaposing narrative of professionalism and exhaustion. Fabrics range from Shibori-dyed silk jersey to traditional wool coats, an ease of mixing modernity and tradition. Stainless steel tie pins are utilized as embellishments, feminizing the classically masculine accessories. Emphasized and vertical diagonal lines are used to create the harsh lines seen in corporate architecture. Press: Black PR SøEdited Team:
SøEditor-in-Chief: Chris Saint Sims SøFashion Director: Savannah Barthorpe Structured graphic body hugging lines, flashes of skin and bellowing shoulders. Maison Yoshiki Paris presented an all noir collection, including apparel, accessories, and shoes. Detailed in the collection chrome zips adding a flash of PUNK and rebellion to this elegant modern and simplistic structural dress code. Show Credits: Styling: Carlyne Cerf de Dudzeele Hair: Odile Gilbert Makeup: Kabuki Casting: Maida Gregori Boina Production: Fasten Seat Belt SøEdited Team: SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe Fair Enough runway presentation showcased a gentle ethos of fairness and meaningful dialogue. This spirit found expression through patchwork, which joins together fabrics of different shapes, colors, and textures into a cogent beautiful whole and an obeisance to nature in a world drawing in artificiality with "graphic asymmetrical beauty" derived from nature and the "fluctuations of nature" such as fringe processing. The chosen materials had an interesting individual expression while staying true to sustainability goals. SøEdited Team
SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe Muted tones and silhouette lines by Turana Atash presents this simple yet luxurious resort wear collection for 2024. This modern contemporary luxury Swimwear and Resortwear brand pioneering the way towards a more modest fashion. From Surf to Swim, each piece is crafted with the intention to be diversely worn. Turana Atash creates stylish and chic, yet modest swim and resort-wear, taking western style swimwear and developing it with the contemporary Middle Eastern World view in mind, for luxury pieces appropriate for all. Their mindset when it comes to designing is straightforward, they believe that fashion and modesty can be synonymous with one another, and therefore combine modesty with intricate design to create garments that generate body positivity, leading to something that’s really is empowering.
Dress; Pinko - Dress: Pinko - Silver Earrings: The Mexican Collection
SøFashion Creative team
Photographer: JANSEN @sareljansen Fashion Director: Savannah Barthorpe @savannahbarthorpe Hair & MakeUp: Jonas Oliver @jonasoliver Creative Director: Christopher George Sims Assistant - Immy Chase Models - Ziyi Li @first MGT: Estelle @profile Fashion PR teams - TASK PR - BLACK PR - DYELOG PR - PURPLE PR - JUNIOR PR. SøEdited Team SøBeauty Director: Astrid Kearney SøEditor-in-Chief: Chris Saint Sims SøFashion Director: Savannah Barthorpe The red lip has transcended time and trends, maintaining its status as a classic symbol of beauty, power, and confidence. From ancient civilizations to the modern runways, the allure of the red lip has captivated hearts and turned heads. Let’s delve into the rich history of the red lip, explore its transformative power, discuss the perfect shades for various skin tones, and celebrate its ability to lift energy. The red lip has a storied history dating back to ancient civilizations. Cleopatra, renowned for her beauty, adorned her lips with a deep red pigment made from crushed carmine beetles and ants, showcasing the timeless appeal of this striking look. Throughout history, red lips have been synonymous with societal status, from the Elizabethan era, where red lips were associated with wealth and nobility, to the Roaring Twenties, when the flapper style embraced bold makeup as a symbol of liberation. The red lip holds a transformative power that goes beyond aesthetics. It serves as a visual declaration of confidence, strength, and assertiveness. In times of societal change, women have often turned to the red lip as a means of expressing their empowerment. During World War II, red lipstick became a symbol of resilience and patriotism, as women on the home front used it to boost morale and project strength. While the red lip is universally stunning, finding the right shade for your skin tone can enhance its impact. Fair skin tones often complement cool reds with blue undertones, such as cherry red or raspberry such as in infamous matt Ruby Woo by Mac. or Patsy Red by Charlotte Tilbury. Medium skin tones can experiment with a wide range of reds, from classic fire engine red like Lady Danger by Mac to warm brick shades such as Mysterieuse 72 by Chanel. Deep reds like True Velvet Jazz by Lisa Eldridge and berry tones like K.I.S.S.I.N.G by Tilbury and Red Carpet by Bobbi Brown are particularly flattering on darker skin tones, providing a dramatic and sophisticated look. As winter descends and the days grow colder, the red lip becomes a beacon of warmth and energy. In a season dominated by muted tones and neutral palettes, a bold red lip can inject vibrancy and life into any look. It serves as a striking contrast to the winter landscape, reminiscent of the red berries that persevere through the snow. The visual warmth of the red lip can uplift spirits, offering a burst of energy during the gloomy winter months. The red lip, with its timeless history, transformative power, and ability to complement various skin tones, stands as a beacon of beauty and strength. As winter envelopes the world in a monochrome palette, the red lip emerges as a bold and energizing statement, reminding us that a touch of colour can brighten even the coldest days. Embrace the red lip not just as a makeup choice but as a celebration of confidence, resilience, and the enduring allure of classic beauty. MakeUp/Hair/Photography : Astrid Kearney Model: Magnolia Quin Products: Skincare: Byoma. Foundation: Chanel Le Correcteur Lip: Makeup Forever Shine On in Positive Scarlet 430 Cheeks: Fenty Cheeks out Freestyle cream blush Fix: Charlotte Tilbury Airbrush Setting Sprtay SøEdited Team SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe SoEdited chose a selection of designers from the Indonesia Now runway collections, inspired by the allure of contemporary design with a strong element and of vintage fashion classics. These designers harmonised a striking balance during LFW SS24 Indonesian’s top design showcased at the 'Indonesia Now' global stage with runway presentation produced at a top-tier catwalk level. The designs spanned from traditional Indonesian craftsmanship to contemporary. With a splash, Indonesia Now proved that while rooted in a rich culture of fabrication and textiles, Indonesian designers are fashion-forward thinkers bringing their creativity to the mainstream. Victorian and Edwardian Elegance Ayu Dyah Andari: known for her ultra-feminine approach to the female silhouette. She is thoroughly inspired by exquisite Victorian designs and luxurious vintage garments. Her designs are covered in crystals, pearls and hand-made embroidery, which are then laced with embroidered roses. 1970s Chic Benang Jarum: Blending traditional elegance with a modern retro twist, this collection showcases exquisite beadwork and lavish embellishments adorning the designs and adding a touch of opulence and refinement to every piece 1980s BLITZ Vamp
Buttonscarves: Building upon their distinctive monogram designs, this season’s Enchanting Dreamscape collection delves into the realm of fabric techniques. The vibrant color palette infuses each piece with a dynamic spirit while harmonising elegance. SøEdited Team:
SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe Body forming to the max expertly achieved with Theunissen SS24 collection. A punchy pastel pallet at the edge of neon is a breath away from the loved striking catwalk musts, but with this collection an edge away from neon was a favoured surprise. Toped with glossy whites and jet blacks, eyes were on stalks! Between structure and fluidity, work of silhouettes and striking colors, highlights the body of the woman with unexpected cuts, the goal being to create a sexy wardrobe. The precise work of the cuts and the choice of material of the clothes allows to follow the body's curves, highlighting the shape and the silhouette of the one who wears the creations. Indeed, the second skin is the driving line of this collection while maintening her artistic direction inspired by the 80s, giving birth to hourglass silhouettes, XXL shoulders and mini waistes. SøEdited Team:
SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe Cultivating a crossover between feminine and masculine, both sexes are intwined in the fluidity of JU-NNA dreamy sculptural collection for SS24. JU-NNA draws inspiration from the captivating sculpture “Alternating Rhythm” by Maria Bartuszová and the mesmerizing waves created in water on rivers, seas, and lakes. This concept combines the artistic essence of London's fashion scene with the elegance and tranquility of Japanese design, resulting in aunique fusion of cultural influences. Each design in this collection features brand-new Shibori patterns that have been successful in producing fabrics that can hug the body. This resulted in a turning point of the Shibori collection and generated various designs using Shibori, which can be seen on each garment. Unique sheer jersey and organza as well as organic cotton and recycled materials are used, adding a twist to the collection. |
Sø•FASHIONEditing a fashion style for a more positive self-assured individual. Archives
March 2024
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