SøEdited Team SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe SoEdited chose a selection of designers from the Indonesia Now runway collections, inspired by the allure of contemporary design with a strong element and of vintage fashion classics. These designers harmonised a striking balance during LFW SS24 Indonesian’s top design showcased at the 'Indonesia Now' global stage with runway presentation produced at a top-tier catwalk level. The designs spanned from traditional Indonesian craftsmanship to contemporary. With a splash, Indonesia Now proved that while rooted in a rich culture of fabrication and textiles, Indonesian designers are fashion-forward thinkers bringing their creativity to the mainstream. Victorian and Edwardian Elegance Ayu Dyah Andari: known for her ultra-feminine approach to the female silhouette. She is thoroughly inspired by exquisite Victorian designs and luxurious vintage garments. Her designs are covered in crystals, pearls and hand-made embroidery, which are then laced with embroidered roses. 1970s Chic Benang Jarum: Blending traditional elegance with a modern retro twist, this collection showcases exquisite beadwork and lavish embellishments adorning the designs and adding a touch of opulence and refinement to every piece 1980s BLITZ Vamp
Buttonscarves: Building upon their distinctive monogram designs, this season’s Enchanting Dreamscape collection delves into the realm of fabric techniques. The vibrant color palette infuses each piece with a dynamic spirit while harmonising elegance.
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March 2025
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