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ONES TO WATCH: LONDON FASHION AW20 24

22/2/2024

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​SøEdited Team:
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe

Ones to Watch alongside London Fashion Week AW2024 focused on 3 designers, each with individual ideas blending fabrics, styles and imagination, sparked ideas and adventure during London Fashion Week AW2024

Sergazi Firenze, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial
Sergazi Firenze
Sergazi Firenze, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial
Sergazi Firenze
Sergazi Firenze, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial
Sergazi Firenze
Sergazi Firenze, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial
Sergazi Firenze

​Sergazi Firenze 
Tailored and simple lines, block colours and tones. Preserving modesty and elegance for the modern and woman. ​

Alenkie, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial, fashion photography
Alenkie
Alenkie, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial, fashion photography
Alenkie
Alenkie, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial, fashion photography
Alenkie
Alenkie, ones to watch, London fashion week, soedited, sofashion, fashion magazine, fashion editorial, fashion photography
Alenkie

​Alenki playful
Knitwear and deconstructed looks, showing inspirations from youth cultures PUNk and Grunge movements. A strong idea of rebellion yet sophistication. 

Safarah, fashion magazine, fashion editorial, soedited, sofashion, ones to watch
Safarah
Safarah, fashion magazine, fashion editorial, soedited, sofashion, ones to watch
Safarah
Safarah, fashion magazine, fashion editorial, soedited, sofashion, ones to watch
Safarah
Safarah, fashion magazine, fashion editorial, soedited, sofashion, ones to watch
Safarah

​​Safarah
 
Blending the Avant-Garde with a circus joy, yet serious undertone worked surprisingly well. Pop colours and muted tones added contrast to the collection. 
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