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LOVE GAME: A SPRING BLUSH AWAKENING BY HAUS LABS

31/3/2025

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haus labs, Lady Gaga, lipstick, colour, soedited
haus labs, so fashion, sofashion, lip colours, Lady Gaga

SøEdited Team
SøBeauty Director: Astrid Kearney
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​
​SøModel: 
Model: Magnolia Sorrell Quin

​As winter’s icy grasp loosens and the first blooms of spring emerge, the season of renewal beckons. What better way to awaken skin from Winters slumber than with the fresh, dewy radiance of the Haus Labs Colour Fuse Glassy Lip & Cheek Stick—the latest innovation from Lady Gaga’s boundary-pushing beauty brand?
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​Crafted under the artistic vision of Sarah Tanno, Gaga’s longtime makeup artist, this multi-tasking balm delivers a sheer, glass-like flush to both lips and cheeks, melting seamlessly into the skin for a luminous, healthy glow. Among the eight stunning shades, three stand out for their effortless wearability:
Glassy Hibiscus – a delicate, natural bloom of colour
Glassy Tangelo – a warm, sun-kissed to hot peach
Pitaya – a vibrant, bold pink
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​Designed for versatility, the formula can be applied with fingertips or a brush, offering a soft, diffused effect or a more intense payoff. The infusion of fermented arnica helps to calm redness, while goji berry extract enhances radiance and plumps the skin.

More than just colour, this formula embodies conscious beauty--vegan, cruelty-free, and gluten-free—proving that performance and ethics can coexist beautifully.
The sleek, metallic design of the stick makes it a perfect addition to any professional kit or a chic accent in your handbag, ready to enhance your glow on the go.

Apply to the apples of the cheeks for a fresh, youthful flush or blend along the cheekbones for a sculpted lift. On the lips, diffuse the colour from the centre outward for a softly blurred, just-bitten effect.

Spring is here—usher it in with a luminous glow.

Article | Makeup & Hair Designer | Beauty & Product Photography | Creative Direction: Astrid Kearney
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SHERS STUDIO: WHERE PRIMAL MEETS THE FUTURE

26/3/2025

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SONJA LLAMA

​SøEdited Team

SøBeauty Director: Astrid Kearney
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​​​
​
​In a world of fleeting trends and disposable fashion, SHERS STUDIO by Polina Oleynikova stands as a defiant, elegant force. An independent slow fashion brand, the Designer is not merely about clothing—it is about connection. It is where the echo of the Stone Age meets the pulse of the Digital Age, a place where artistry is measured not in seasons but in sensations.
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MAKSIM KOLOSKOV

​Each garment is a visceral experience—draped, sculpted, and textured to invoke emotion. Dramatic silhouettes whisper of ancient armour, primal and protective, while intriguing textures invite the hands to linger, demanding presence, urging the wearer to feel every moment. This is fashion as an awakening, an intimate dialogue between the self and the world. 
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JEAN WARNER
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FARHA FAROOQUE
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​Velvet skin, wet lids, spiked black-rimmed eyes and lashes, tears on 
cheeks, and a dark-rimmed berry lip—these are not just details; they are the poetry of defiance, the aesthetic of depth, the signature of a soul unafraid to be seen. Hair is an organic energy of black strands floating around the head like a halo, untamed yet intentional, a crown of movement and mystery.
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​At its core, SHERS STUDIO embraces a made-to-order philosophy, rejecting mass production in favour of mindful, intentional creation. This approach transforms the act of dressing into a journey of self-discovery—an exploration of one’s essence, one’s truth. To wear 
a piece is to embrace individuality, to celebrate the richness of diversity, and to honour the slow, deliberate art of craftsmanship.
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TANVI NAYAK
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​Sustainability is not a buzzword here; it is a way of being. The studio breathes new life into rescued materials, interweaving wool and latex in unexpected harmony. It wields the past and the future in equal measure, marrying the meticulous precision of couture techniques with the innovation of 3D technology. Every stitch, every cut, every sculptural fold is intentional, ensuring that waste is minimized, and beauty is maximized.
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TANVI NAYAK
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​This is not fashion for the faint-hearted. This is for those who understand that clothing is language, that style is rebellion, and that self-expression is an eternal human quest. SHERS STUDIO is a call to the bold, the conscious, the ones who move through the world as 
​
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JEAN WARNER
​Article: Astrid Kearney
Designer: @shers. studios
Production: @drawingcabaretcouture
Location: @dcc. studios
Set Design: @mgjlawrence
Photographer: @talie. eigeland
Makeup Designer - @astridkearneymakeup using @byterryofficial @weledauk @ardellbeauty_uk
Hair @marco_carluccio_ using @got2b 
Makeup Assistant- @miagrace.mua
Model: @shariwho
Illustrators: Sonja Llamas, Maksim Koloskov, Jean Warner, Tanvi Nayak,
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Angus Tsui: GIGER VOL 2 LFW AW2025

21/3/2025

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SøEdited Team:
SøCreative Director: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​

As part of the Hong Kong Trade Development Council’s (HKTDC) Fashion Hong Kong showcase, Angus Tsui presented GIGER Vol. 2, celebrating 10 years of innovation in sustainable and avant-garde fashion. Inspired by artist H.R. Giger, the collection blends futurism with eco-conscious design, featuring bold exoskeleton-like structures, surreal silhouettes, and cutting-edge materials. Tsui's precision pleating and experimental techniques push the boundaries of fashion innovation.

Upcycled knitwear developed with The Billie Upcycling, sustainable denim crafted in partnership with The Stella Blue Textile, and cutting-edge vegan leather.

Each piece embodies Tsui’s commitment to ethical fashion, reducing energy and water consumption while integrating recycled and renewable resources.

Sculptural, avant-garde garments inspired by Giger’s Xenomorph creations, seamlessly blending science fiction with high fashion.

“Science fiction, especially H.R. Giger’s visionary work, has deeply influenced my designs,” says Tsui. “This collection honours his legacy while championing creativity and sustainability.”
​
The GIGER collection highlights Tsui’s craftsmanship and reinforces Hong Kong designers' global impact. Since launching his label in 2014, he has merged experimental aesthetics with sustainable innovation.

​Angus Tsui
H.R GIGER
Press: ThePOPGroup
Fashion Hong Kong
Fashion Scout 
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Rickyy Wong: ODYSSEY LFW AW25

21/3/2025

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SøEdited Team:
SøCreative Director: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​​​

Rockyy Wong, ODYSSEY collection merges Eastern and Western design, showcasing bold urban narratives through innovative textiles and craftsmanship. Celebrating cultural fusion, it draws from the dynamic interplay of city life and global traditions, with a focus on sustainability, versatility, and individuality.

Innovative Textiles: Durable waxed cotton, warm alpaca wool, and textured fulled wool combine fashion with function. Urban Aesthetic: Structured bomber jackets and modern blazers blend tailored precision with casual comfort. Sustainability: Eco-friendly materials, recycled fibres, and zero-waste techniques reflect Wong’s commitment to ethical fashion.

Rickyy Wong. “Each piece combines global influences and celebrates individuality through sustainable design.” Known for its unique fusion of Eastern and Western aesthetics, Wong’s studio is pushing the limits of urban fashion. Recognised at Centerstage and HKFG, Wong also creates custom pieces for Hong Kong 

RICKYYWORG
Press: ThePOPGroup
Fashion Hong Kong
Fashion Scout 


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LEM: LFW AW 2025 Where Fashion Becomes Art

20/3/2025

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SøEdited Team:
SøCreative Director: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​​

Blurring the lines between fashion and fine art - Georgian designer Pridon Niguriani presents a breathtaking fusion of fashion and fine art with LEM’s Fall/Winter 2025/26 collection. More than clothing, these pieces are wearable canvases, redefining couture as an artistic expression.

Intricate hand-painted portraits, floral motifs, and wildlife designs—some taking up to seven days to complete—adorn structured silhouettes. Gold-accented prints, inspired by ornate gallery frames, elevate coats and trenches into masterpieces. Military influences bring tailored precision, with Queen’s Guard-style coats, cinched waists, and bold red-and-gold detailing. Statement accessories—sculptural hats, theatrical masks, and upcycled chokers—blur the line between fashion and performance.
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Deep Burgundy, Midnight Blue, Emerald Green – classical and rich. Gold accents - Ornate and opulent, Muted Neutrals – refined backdrops for artwork. Pops of Red – striking military precision.
​
LEM Brand Georgia
Photography: Marcus Hartelt
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STEPHEN JONES: MAESTRO MILLINER

20/3/2025

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PHOTO: PETER ASHWORTH

​SøEdited Team
SøBeauty Director: Astrid Kearney
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​​

Hats sculpt the face, framing features with an artistry that can transform the wearer. They elevate style beyond mere adornment, shaping silhouettes and creating striking focal points.

​The recent exhibition
 Stephen Jones, Chapeaux d'Artiste at the Palais Galliera in Paris was a spectacular tribute to the legendary British milliner Stephen Jones. Celebrating his extraordinary career, the exhibition offered a comprehensive look at his innovative designs and collaborations with the world’s leading fashion houses, most notably his long-standing partnership with Christian Dior.
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Featuring nearly 400 pieces, including over 170 hats, sketches, photographs, and fashion show excerpts, the exhibition was a vibrant exploration of Jones’s work. Around 40 full ensembles provided insight into his creative process and the stories behind some of his most iconic pieces. His design philosophy blends English eccentricity with French elegance, creating a unique aesthetic that has graced the heads of fashion icons and celebrities for decades.
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Curated by Miren Arzalluz and Marie-Laure Gutton, the display led visitors through various themes, from the avant-garde London club scene of the 1980s to the opulence of Marie Antoinette. This thematic arrangement highlighted Jones's ability to merge historical references with contemporary style, a hallmark of his career.
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PHOTO: KOTO BOLOFO
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A particularly personal section of the exhibition included childhood mementos that revealed early inspirations behind Jones's creative journey. Nostalgic artifacts, such as photos and souvenirs from his youth, offered a glimpse into the foundation of his passion for design and showcased how his experiences shaped his future as one of the most influential milliners in the world.
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​As a fitting continuation, a book titled Stephen Jones, Chapeaux d'Artiste was published, offering a deeper dive into his extensive body of work. With rich photographs, sketches, and personal anecdotes from the designer himself, it stands as a beautifully designed tribute to Jones’s legacy and a must-have for fashion enthusiasts and admirers.
​

And so, in a world where millinery is both an art and a statement, Stephen Jones reminds us that a hat is never just a hat—it is the final brushstroke, the defining silhouette, the crowning glory of beauty.

Article and exhibition photography: Astrid Kearney
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GLOBAL FASHION COLLECTIVE PARIS FW2025 PARIS FASHION BEAUTY

14/3/2025

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​SøEdited Team

SøBeauty Director: Astrid Kearney
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​

Paris Fashion week b
ackstage at Dr. Maaya Orii’s AW25 show in Paris, beauty was as bold and architectural as the collection. Makeup featured sharp, geometric lines—eyes framed with graphic neon shapes, and lips in electric blue, mirroring the vibrant hues of the designs. Hair, streaked with mixed rainbow brights, contrasted against the angular, structured silhouettes. The collection itself explored wearable architecture, with boxy jackets, layered skirts, and window-like cutouts in fluorescent tones, transforming models into walking urban landscapes—blurring the line between fashion, art, and architecture.
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​At 
YilliaQ’s FW25 show, The Treatment of Soul, beauty embodied purity and resilience. Skin was dewy and radiant with glossy neutral tones, while lips remained bare to symbolize truth. Hair was sleek and glossy, reflecting a sense of renewal. The collection embraced imperfection, with orthopaedic-inspired silhouettes and metal screw embellishments, symbolizing the journey of healing. The overall look was a powerful tribute to Yu Qian’s personal story, transforming pain into strength and self-discovery into art.
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Backstage at THETHE’s FW25 show, Formless Things, beauty was soft and luminous, mirroring the collection’s fluid storytelling. Skin glowed with radiant, neutral tones, while hair was styled in loose waves that framed the face. Ruru Tanaka’s designs embraced movement and transformation, with draped silhouettes, tailored jackets fastened with Satsuma buttons, and pleated dresses that played with texture. The look blended tradition and modernity, capturing the essence of formless beauty in both fashion and beauty.

PRODUCTION: GLOBAL FASHION COLLECTIVE
MAKEUP & HAIR: GODINA WORLDWIDE TEAM
HAIR (ODETTE) SPONSORED BY GOLDWELL
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GLOBAL FASHION COLLECTIVE: AW2025 PARIS FASHION BEAUTY

14/3/2025

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​SøEdited Team

SøBeauty Director: Astrid Kearney
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​

​At Paris Fashion Week Nijiko Wakabayashi, the designer behind shéller, unveils her A/W 25 collection “I Bloom,” where bold sophistication meets ethereal femininity in a stunning array of structured tweeds and fluid silhouettes. Backstage, the beauty is a perfect reflection of Wakabayashi’s vision—dewy, glowing skin radiates with confidence, while wavy, flowing hair cascades effortlessly, embodying the collection’s dynamic elegance. This seamless fusion of fashion and beauty is a testament to her belief in self-expression and empowerment, inviting every wearer to embrace their inner strength and beauty. With “I Bloom,” Wakabayashi creates a world where fashion and beauty not only coexist, but thrive together.
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Bahar Kianpour’s The Dream Reborn collection at Paris Fashion Week effortlessly merges past and present, with luxurious fabrics like silk, velvet, and fine wool, creating silhouettes that evoke both sensuality and strength. The beauty backstage perfectly mirrors this vision, with models showcasing glowing skin, their high points gleaming softly under the lights, while a neutral lip adds to the ethereal, dreamlike look. Their hair, healthy and shiny, cascades with effortless elegance, embodying the collection's graceful fusion of fantasy and reality. This harmonious balance of fashion and beauty captures the essence of Kianpour’s romantic narrative, weaving together themes of love, loss, and rebirth.
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​Eduardo Ramos’s ALTER EGO collection unveils a striking blend of power and femininity, where sharp tailoring meets fluid elegance, and haute couture finishes contrast beautifully with intentional imperfection. The beauty backstage echoes this duality with models showcasing sculpted skin, their high cheekbones and jawlines accentuated, creating a dramatic yet polished look. The eyes are the focal point—bold, smoky, and captivating—drawing attention with their intensity, while a darker lip adds an element of mystery and strength. Their hair is swept back with sophistication, every strand in place to mirror the sharp lines and fluidity of Ramos’s designs. This seamless fusion of fashion and beauty reflects the resilience and depth that lies at the heart of ALTER EGO, where light and shadow come together to tell a story of struggle, strength, and beauty.

PRODUCTION: GLOBAL FASHION COLLECTIVE
MAKEUP & HAIR: GODINA WORLDWIDE TEAM
HAIR (ODETTE) SPONSORED BY GOLDWELL
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PAUL COSTELLOE: LFW aw2025 fashion beauty

13/3/2025

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SøEdited Team
SøBeauty Director: Astrid Kearney
SøEditor-in-Chief: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​

The fashion that unfolded on the runway was an orchestra of beauty—rich in texture, history, and craftsmanship. Tweed jackets paired with plus fours and caps evoked an air of stately British sophistication, while black and jewel tones bled into fuchsia magical gowns that seemed to float with each step. The collection moved with grace, combining the old-world charm of tailoring with a modern sense of wonder and whimsy
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​Make up by YinLee for Paul Costelloe using Sephora and Facewise Skincare was nothing short of stunning, drenched in rich russet and bronze tones that illuminated the skin with an opulent glow. The look felt luxurious, mirroring the deep textures and historical legacy that defines the Costelloe brand. It was a beauty that spoke to both grandeur and sophistication, capturing the essence of the designer's long-standing reputation while remaining modern and fresh. The skin was radiant, glowing with warmth, while the eyes shimmered with depth, reflecting the richness of the collection. It was a look that transcended trends, rooted in timeless elegance.
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​The hair, a masterpiece in its own right was the work of Cos Sakkas with Toni & Guy using Label M whose intricate design added a whole new layer to the collection. A back channel of braid from crown to nape, wrapped into a ponytail, was an architectural marvel, while the symphony of hands holding string and netting to create folded fringe was pure artistry. What stood out, though, was the exposed ear, offering a subtle yet refreshing touch that brought an unexpected ease and movement to the otherwise structured look. It was a balance between complexity and freedom, a perfect metaphor for the collection itself.
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​As Paul waved to the crowd at the end of the show, there was a palpable sense of respect and admiration for him in the air. His legacy, woven into the fabric of British fashion, is one that continues to inspire, innovate, and resonate. Always a joy to witness, his work remains a testament to his genius and enduring place in the fashion world.
​
Article
: Astrid Kearney
Runway Photography: Lauren Cremer
Backstage Photography: Debbie Bragg 
Illustration: Louise Boughton & Mr Gammon 
Sponsors: Sephora - Facewise - Label M


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Bettie Haute: AW25 Bauhaus Reverie

11/3/2025

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SøEdited Team:
SøCreative Director: Chris Saint Sims 
​SøFashion Director: Savannah Barthorpe​​​​​

Minimalist, refined, and intellectually sophisticated, reflecting Bauhaus ideals of simplicity and function.
​
​Bettie Haute Couture Contemporary Elegance, at London Fashion Week under HKTDC’s Fashion Hong Kong showcase. Inspired by the Bauhaus movement, the collection merges geometric patterns, earthy tones, and sustainable materials to create sophisticated, eco-conscious fashion.

Key highlights include zero-waste pattern cutting, ethically sourced fabrics, and versatile designs such as a structured trench coat and gender-neutral knitwear. Bettie’s commitment to sustainability is reinforced through collaborations with renowned textile suppliers.
​
With a background in British tailoring and a history of prestigious showcases, Bettie aims to expand her global presence while advocating for a more sustainable fashion industry.


​Press
ThePOPGroup

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