SøEdited Team SøBeauty Director: Astrid Kearney SøEditor-in-Chief: Chris Saint Sims SøFashion Director: Savannah Barthorpe In the symphony of beauty, our eyes serve as the conductor, and our lashes the elegant, sweeping crescendo that frames them. It's no secret that lashes hold a special place in the realm of beauty, not only for their aesthetic appeal but also for the subtle power they possess in enhancing our gaze. However, achieving the lush, fluttery lashes of our dreams isn't always a straightforward journey. Understanding the significance of lash health and how to nurture it is key to unlocking the true potential of our eye adornments. Imagine a stunning artwork without its frame—it loses its essence, its allure. Much like this analogy, our eyes without lashes lack the captivating frame that elevates their beauty. Lashes aren't just accessories; they play a pivotal role in accentuating the natural contours of our eyes, drawing attention to their depth and allure. The importance of well-maintained lashes in enhancing our overall facial aesthetics cannot be overstated. Lash growth, akin to the growth of any hair, is a dynamic process influenced by various factors. Yet, it's not uncommon for this growth to be stunted or altered due to factors such as hormonal changes, stress, nutritional deficiencies, or even genetics. Understanding that our lashes, like any other part of our body, can undergo changes is crucial in addressing any concerns we may have. 
Nurturing the Drama: Tips for Achieving Lush Lashes 1. Volumizing Mascara: A tried and tested staple in every makeup arsenal, a great volumizing mascara such as the newly launched L’oreal Panorama can work wonders in adding instant drama to your lashes and a fanned out effect. Zig zag the wand at root gently and pull ink through to tips of lash for max wow factor. Opt for formulas enriched with nourishing ingredients that not only enhance volume but also promote lash health. 2. Lash Growth Serums: Investing in a quality lash growth serum like Uklash Serum can be a game-changer in your quest for longer, fuller lashes. These serums are formulated with potent ingredients that stimulate lash follicles, encouraging healthier and more robust growth over time.
3. Internal Care through Nutrition: They say beauty begins from within, and the same holds true for our lashes. Incorporating nutrient-rich foods into your diet, such as biotin-rich nuts like walnuts and seeds, like chia,omega-3 fatty acids found in seaweed and vitamin-rich fruits and vegetables, can provide the essential building blocks for healthy lash growth. 4. Collagen Supplementation: Collagen, often hailed as the holy grail of youthful skin, also plays a vital role in maintaining lash health. However, not all collagen supplements are created equal. Opt for high-quality formulations such as the Ingenious formula that comes in vegan and marine formulations. The range can bypass degradation in the stomach, ensuring maximum absorption and efficacy. 5. Castor Oil Application: A timeless beauty secret passed down through generations, castor oil such as the organic formulation by Pukka has long been revered for its ability to promote hair growth. Gently massaging castor oil onto your lashes and root and indeed brows before bedtime can nourish and strengthen them, leading to visibly thicker and healthier lashes over time. In the pursuit of lash love and health, it's essential to embrace a holistic approach that encompasses both external enhancements and internal nourishment. By incorporating these tips into your beauty regimen, you can unlock the full potential of your lashes and indeed hair health, framing your eyes with the captivating allure they deserve. Remember, true beauty shines not just in the extravagance of adornments but in the radiance of healthy, nurtured lashes that speak volumes without uttering a word. Sø-MakeUp/Hair/Photography : Astrid Kearney Model: Magnolia Quin
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Mood lifting hues and floral whispers of Springtime SøEdited Team SøBeauty Director: Astrid Kearney SøEditor-in-Chief: Chris Saint Sims SøFashion Director: Savannah Barthorpe As winter blankets the world in serene whites and greys, let your makeup become a canvas of mood-lifting colours. Dive into the transformative power of makeup, where pink hues on the cheeks not only add a rosy glow like the cream formulation of Beauty Pie’s ‘Universal Pink or Dior’s ‘Rosy Glow’ to lift the soul's energy. Explore the warmth of red tones and plums on the eyes, such Dior’s Plum Tutu or Pat McGraths ‘Love’ quad palette igniting a sense of passion amidst the winter chill. MakeUp/Hair/Photography : Astrid Kearney Model: Magnolia Quin
In this makeup journey, we weave a story of resilience and anticipation, much like the promise of spring blossoms not far away. Embrace the ethereal beauty of pink cheeks that mirror the delicate blush of budding flowers, reminding us that even in the cold, the spirit of spring lurks beneath the surface. Look to Huda Beauty in ‘proud Pink’,’ Crimson Fire by Pat McGrath or Jones Road ‘Bright Pink’. Apply the cream formulations to the upper part od the apple of the cheeks using the ring finger and blend the edges with a separate finger for a flawless finish.
Discover the art of balancing bold and subtle tones, mirroring the contrasts of winter landscapes. Let your eyes tell a story with red hues, reminiscent of winter berries like in the as Beauty Bay ‘Berry’ or Mc Graths ‘Rose Eyeshadow’ palettes adding depth and intensity to your gaze. Unveil the secrets of a winter makeup routine that not only enhances your features but also uplifts your mood.
As you paint your face with the hues of hope, remember that just like the snow and low temperatures eventually gives way to the bloom of spring, your makeup journey can be a beacon of warmth and vibrancy in the heart of winter. Embrace the seasonal transition with open arms, letting your makeup speak of the beauty that awaits as the earth awakens from its slumber.
SøEdited Team SøBeauty Director: Astrid Kearney SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe In the ever-evolving world of beauty and skincare, the concept of Cloud Skin has taken the forefront, captivating beauty enthusiasts with its ethereal and radiant appeal. Cloud Skin, characterized by its dreamy,, hydrated, and plumped appearance, has become the holy grail for those seeking a complexion that radiates health and luminosity. The key to achieving this heavenly look lies in the meticulous care taken during pre-skincare rituals, emphasizing hydration, plumping, and an incredible prep to create the perfect canvas. MakeUp/Hair/Photography : Astrid Kearney Model: Magnolia Quin
The Importance of skin prep The foundation of Cloud Skin lies in the meticulous preparation of the skin before makeup application. Pre-skincare involves a series of steps aimed at nourishing, hydrating, and revitalizing the skin, ensuring it is at its optimal condition. One of the crucial aspects is thorough cleansing to remove impurities with a great drainage massage and create a clean canvas. If you prefer a wash Clarins Foaming wash Following this, exfoliation helps in sloughing off dead skin cells, promoting cell turnover and ensuring a smoother texture.
Hydration and Plumping Hydration is the key to achieving that coveted Cloud Skin appearance. Well-moisturized skin not only looks healthier but also provides the perfect base for makeup application. Incorporating hydrating serums, like Aesop LightweightSerum with ylang ylang and Tata Hydrating Floral essence,and lightweight moisturizers such as Beauty Pie’s Super Healthy Skin into the skincare routine helps lock in moisture, giving the skin a plump and supple feel. In addition to hydration, plumping up the skin is equally essential. This can be achieved through the use of products containing hyaluronic acid, a powerhouse ingredient known for its ability to attract and retain moisture. Hyaluronic acid such such the one by The Ordinary helps soften fine lines and wrinkles, giving the skin a smooth and lifted appearance, a crucial step in the pursuit of Cloud Skin to add to the lightweight layering system
Incredible Prep makes way for a Lighter Foundation Application The next step in the Cloud Skin journey is an incredible prep that sets the stage for a lighter application of foundation. Instead of heavy layers, the focus is on achieving a natural and luminous finish like Laura Mercier Flawless Lumiere.Use fingertips or a blender brush such as MyKitCo Smoothing Foundation Brush Applying a primer with hydrating properties helps create a smooth surface for foundation application, ensuring it adheres seamlessly to the skin.Top lips with a luminous lip gel from Huda Beauty or a Lip Perfector by Clarins.Cheek and lash can be left minimal with a pop of bounce on the lid with Chantecaille in Cheetah.
Light and Angelic: The Role of Anti-Shine Gels To maintain the ethereal glow of Cloud Skin, traditional powder products may be replaced with anti-shine gels. These gels not only control excess shine but also contribute to the overall hydration of the skin. Unlike powders that can sometimes leave a matte finish, anti-shine gels allow the skin to remain moist, fresh, and light.I particularily love and use Face International Anti shine gel and mattifier by Revolution. Cloud Skin represents the epitome of radiant and healthy-looking complexion, and achieving this ethereal glow involves a comprehensive approach to skincare and makeup application. The importance of pre-skincare rituals, emphasizing hydration, and plumping cannot be overstated. By incorporating incredible prep and opting for anti-shine gels instead of powders, individuals can revel in the beauty of Cloud Skin—a complexion that is not only light and angelic but also a testament to the meticulous care taken in nurturing and enhancing the skin's natural radiance.
In the world of biology & skincare, individuals experience differences in skin texture. Men often benefit from thicker skin with higher collagen levels, providing resilience. This thickness is accompanied by active sebaceous glands, resulting in a naturally oilier texture. On the other hand, women may encounter varied textures due to hormonal fluctuations. Understanding these distinctions emphasizes the importance of personalized skincare routines for everyone, appreciating the unique qualities each person's skin brings to the realm of self-care.
Effective skincare for men involves a thoughtful blend of essential elements. Firstly, a consistent cleansing routine helps remove dirt and excess oil, such as Clarins Gentle Foaming Wash promoting a clear complexion. Hydration such as Kiehls Ultra Moisturiser or Byoma is crucial, as men often have thicker skin, necessitating a quality moisturizer to maintain optimal moisture levels. Sun protection is non-negotiable, shielding against UV damage and premature aging. Many are combined with a moisture treatment and leave no ‘cast’ on the skin aka a white layer. Popular are Hello Sunday and Kiehls both 50 SPF.
Men can benefit from incorporating targeted products like aftershave balms to soothe post-shave irritation like Nuxe & for the bearded crew Zew has all your essentails and revitalizing products LIKE 111SKIN masksto address fine lines. Lastly, understanding one's specific skin type and concerns is key to tailoring a regimen that caters to individual needs, ensuring a healthy and revitalized complexion.
In the realm of skincare, taking time for oneself through a dedicated skincare routine is more than just a practicality—it's a conscious act of self-care. These moments serve as intentional breaks in the daily grind, fostering mindfulness and self-love. Beyond the visible benefits to the skin, such routines embody a commitment to personal well-being, affirming that self-investment is a cornerstone of a balanced and fulfilling life.
SøEdited Team SøBeauty Director: Astrid Kearney SøCreative Director: Chris Saint Sims SøFashion Director: Savannah Barthorpe How do we keep the awakened look of Summer Skin vibrantand luscious throughout the year? In the gripping dance between beauty and the changing seasons, winter unveils its own set of challenges for our precious skin. As temperatures plummet and the air turns crisp, our skin contends with the biting winds and the dehydrating effects of indoor heating and biting cold exterior. This cold-weather conundrum calls for a beauty ritual that goes beyond the ordinary—a ritual that understands the intricate needs of our skin during these frosty months. Enter the transformative power of exfoliation, deep moisturization, inner care and massage , beauty secrets that become a beacon of radiance amidst winter's icy embrace.  Arganic Oil Winter's chill tends to leave our skin feeling lacklustre and dry, as the harsh elements strip away its natural moisture. The solution? Let’s start with the inner work re a vitamin and antioxidant treatment taken daily orally . Arganic pure cold pressed oil packed in vitamin E treats dry skin, fine lines, stretch marks, scars, eczema, psoriasis, dry hair and more. The Better You formula Hair , Skin Daily Oral Spray alsopacks a punch in pushing those dry effects at bay. Next, an exfoliation routine that gently but effectively sweeps away the dullness unveiling a fresh canvas beneath. Think of it as a winter wardrobe for your skin, shedding the layers of dryness and flakiness to reveal the vibrant glow that lies within. Gentle Peeling by Clarins for the more sensitive which is a clay based treatment warmed and pressed onto the skin then gently smoothed away , Ole Henriksen’s Truth Sugar Glow Polishing Mask also delivers a deeply cleansed radiant skin with pomegranate seed powder, sugar honey and rosehip and is kind to the environment. Beyond its surface-level magic, exfoliation plays a pivotal role in fortifying the skin against the seasonal woes.
By encouraging cell turnover, this beauty ritual not only banishes the signs of winter fatigue but also enhances the absorption of nourishing skincare products. It's a harmonious symphony of self-care, where each carefully chosen exfoliant becomes a note in the melody of rejuvenation. Follow with the added layer of a serum which adds to the layer of treatment like Byoma Hydrating Serum with its tri-ceramide complex which acts as a skin barrier. I apply with Gua Sha a traditional Chinese medicine practice. The movement on the skin stimulates facial meridians and aids in the productsabsorption. Follow with a barrier protection moisturiser such as Byoma with its barrier protection and spf.. Yes even in winter!
Overnight the NipFab Retinol Overnight Cream increases skin cell production, unclogs pores,and increases collagen production. A fave here is The Ordinary with squalene oil and Medik8 Crystal Retinal the latter as a retinal not retinol is more potent, effective powerful for your night time ritual. Start with a low strength to build resilience. As you navigate the winter wonderland, let inner love renutrition, exfoliation and moisture be your beauty ally—a secret weapon against the cold's attempts to dim your glow. Embrace this ritual and watch as your skin transforms into a radiant masterpiece, defying the frosty allure of winter with a luminosity that captivates. Winter beauty has never looked so dazzling.  Byoma SPF30 
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Sø•wellStaying positive, healthy, focussed and self-aware, both internally and externally.
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