juan martin: Sel Noir AW 21

Arts Editor: Christopher George

Spanish designer Juana Martín presents today through the digital format her new collection, “Sal Negra"

Images are closely linked to nature, which take us directly to where the Fashion Film was recorded, the unmistakable Salinas de la Bahía de Cádiz, which belong to the Cultural Heritage of Andalusia, in the middle of dawn.

Symbology is crucial in “Sal Negra”: the dawn represents the rebirth of a new stage after a turbulent year and the very name of the collection is reinforced by the scenario in which the catwalk takes place.

Black Salt (Sal Negra) is characterised by volume, structure and the binomial and paradox between black and white, light and dark. In terms of patterns, volumes and exaggerated structures invade the garments. We also find a combination of straight lines to which are also added the curved format in more organic shapes.

The main fabrics are embroidered satins, structured organza with whalebones, taffetas, pleats, silk chiffons and a sophisticated crystal mesh coat. Fabrics and textures take an important role in her video-parade, as they make an important contrast with the blue sky and the infinite sand.

The colors of nature that serve as a backdrop merge and are part of the colorful of this collection.

Juana Martín