London fashion week ss2022
Fashion Director: Joseph Toronka
Across the pond, we go (well not literally). LFW may seem less big name heavy than pre-pandemic weeks but I guess that was expected. For me, London is the creative sister of the big four and it sure did not fail to deliver.
Even with the scaled-down in person or an increase in the hybrid digital shows, I was glad to be present at events and I finally felt that spirit of fashion solidarity. On the runway, it was the opposite designers went all out to keep our city as the creative lead.
It was bright, bold, brazen or fluorescent, floral and fresh. It was London, it was relevant and it evoked a great sense of pride. Here is our trend round-up for the week…!
Tailored for the city
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Editing a fashion style for a more positive self-assured individual.